Univers Fusalp

DESTINATION SUISSE | Un jour, un lieu, une pièce


Fusalp sets off to conquer the Swiss peaks and opens two new stores, one in St. Moritz* and the other in Gstaad**.

By choosing to open its Swiss flagship in the heart of St. Moritz on December 20, Fusalp perpetuates its connection to the Olympic world.

St. Moritz, a pioneer of winter sports, was the scene of two editions of the Olympic Winter Games. Fusalp and the famous ski resort both carry high Alpine lifestyles, a mix of modernity and elegance. Located opposite the Badrutt’s Palace in the Palace Gallery, residence of the most luxurious fashion Houses, this new address will showcase the Fall/Winter and Spring/Summer collections of the brand for Women, Men and Kids.

Fusalp has opened its Gstaad store on La Promenade, the main street of the village. This new address will house the Women, Men and Kids collections in an environment shaped with the architectural codes of the brand.


Badrutt’s Palace is one of the most iconic places in St. Moritz.

Tradition, quality and innovation are the three pillars of this historic establishment that, since 1896, has contributed to making St. Moritz the ultimate chic and glamorous village it is still today. It is the unmissable winter rendez-vous to international jet-setters that attend White Turf horse racings, the Snow Polo World Cup and cricket games from December to March.

Credit : Badrutt’s Palace

Art is very present in St. Moritz, as seen through an impressive number of galleries.
Two spots have caught our attention: the Segantini Museum, located at a ten-minute ride from the heart of the village, and “Chesa Futura”, the incredible building designed by architect Norman Foster, situated on the heights of the resort.
This organic building, result of futuristic design and traditional construction, will satisfy the curiosity of beauty lovers and architecture enthusiasts.

Credit : Badrutt’s Palace


Fusalp reintroduces velvet on ski slopes. We have selected, for Her, a jacket & pants ensemble from the ski collection’s Velvet capsule.

Ultimate chic : the Amaly Velvet jacket that features smocked velvet herringbone combined with the Iseran Velvet trousers in stretch velvet. Comfort, warmth and elegance.

Since the opening of its store in Verbier, Fusalp has expanded its presence in Switzerland and has now five addresses located in the most premium resorts on the Swiss side of the Alps.

Find our stores via our Store Locator